KEY STEPS TO SELLING YOUR PROPERTY
1. DECIDING TO SELL
Consider what is happening in the broader market and what is best for your particular situation. Also decide if you are better off buying a new home before or after you sell your current home. The answer really depends on each person’s circumstances and financial situation. Not having a well thought out strategy can cause a lot of problems.
2. MEET YOUR AGENT
You can hire a good agent or a mediocre agent. How you know you are dealing with the latter before you sign the authority form?
A good agent should be specific about the best-selling points of your property, the most likely potential buyers, its realistic market worth and how they will be able to absolutely maximise your ultimate selling price.
A good agent should be specific about the best-selling points of your property, the most likely potential buyers, its realistic market worth and how they will be able to absolutely maximise your ultimate selling price.
When we meet with you, we suggest following this agenda. This ensures we do not overlook any important factors.
3. DECIDE HOW YOU WANT TO SELL
4. DETERMINING YOUR SELLING PRICE
How much? What is your property worth? How much will an emotional person pay for it?
Drawing upon our extensive market knowledge and expertise, we will work with you to determine a value.
I always ask my Vendors to do their own research and know their market themselves to help have realistic expectations. When deciding your asking price, over or underpricing is a huge money-losing mistake.
Drawing upon our extensive market knowledge and expertise, we will work with you to determine a value.
I always ask my Vendors to do their own research and know their market themselves to help have realistic expectations. When deciding your asking price, over or underpricing is a huge money-losing mistake.
5. SIGN AN AGREEMENT
We will discuss the terms and conditions of the sale. You will sign a standard authority for your chosen method of sale. This legally binding contract will detail any commissions, the estimated sale price, duration of the agreement, advertising costs, process and much much more.
6. SALES AND MARKETING PLAN
We will provide you with a marketing calendar outlining exactly what is happening on what days. We will also present marketing options for your consideration and then approval of the appropriate marketing costs.
7. PREPARE VENDOR'S STATEMENT (Section32) and the Contract of Sale
We will formally instruct your solicitor or conveyancer to prepare all of the necessary legal documentation. If your property has a tenant in place, we will notify them and the appropriate property manager that the property is to be sold.
8. CAMPAIGN ROLL-OUT
Our marketing department will coordinate appointments with the copywriter, photographer, videographer and floor plan artist on your behalf.
A ‘Forthcoming Auction’ or ‘For Sale’ board will be temporarily erected. Whenever possible, pointer boards will be placed on appropriate corner positions with the colour sign board to be erected before the first scheduled Open for Inspection.
As per your approved schedule, advertisements are placed in the various media platforms.
A ‘Forthcoming Auction’ or ‘For Sale’ board will be temporarily erected. Whenever possible, pointer boards will be placed on appropriate corner positions with the colour sign board to be erected before the first scheduled Open for Inspection.
As per your approved schedule, advertisements are placed in the various media platforms.
9. SALES TEAM VIEWING
We will arrange for your property to be viewed by our entire sales team. This ensures each of our team can submit your property to their qualified and motivated buyers.
10. OPEN FOR INSPECTIONS
The first of several Open for Inspections takes place.
It is advisable to have your property ready for viewing i.e.. lights/heating/cooling on, curtains pulled back, everything neat and tidy, whatever it takes to have your property looking its best. Don’t leave a bad impression when selling one of your biggest assets. Buyers want and need to see the full potential of your house to picture themselves in it. It costs you nothing to get rid of all that ‘stuff’.
After each Open for Inspection you will receive a follow-up phone call providing you with the numbers of groups through, overall response and specific feedback from buyers. This will happen after each and every inspection throughout the campaign
It is advisable to have your property ready for viewing i.e.. lights/heating/cooling on, curtains pulled back, everything neat and tidy, whatever it takes to have your property looking its best. Don’t leave a bad impression when selling one of your biggest assets. Buyers want and need to see the full potential of your house to picture themselves in it. It costs you nothing to get rid of all that ‘stuff’.
After each Open for Inspection you will receive a follow-up phone call providing you with the numbers of groups through, overall response and specific feedback from buyers. This will happen after each and every inspection throughout the campaign
11. COMMUNICATIONS
Once every buyer has been contacted at the earliest convenience after an inspection, we will provide you with a weekly detailed report on how the campaign is progressing, with a scheduled meeting each week in our office to discuss the report.
For auction campaigns, your pre-auction meeting takes place, generally on the Friday beforehand with your team members, including the auctioneer. Auction day strategies and scenarios are discussed in detail.
For auction campaigns, your pre-auction meeting takes place, generally on the Friday beforehand with your team members, including the auctioneer. Auction day strategies and scenarios are discussed in detail.
12. AUCTION DAY
Early on Auction Day, we display ‘Auction This Day’ boards and flag outside your property. A final Open for Inspection takes place 30 minutes prior to the Auction. We recommend that you return to your property abut 5 minutes prior to the Auction for a final discussion and to communicate any final instructions to the auctioneer.
13. SALE AND NEGOTIATION
We will auction your property or mediate between you and buyers to reach a mutually acceptable price. The buyer will then pay a deposit.
14. UNDER CONRACT
Both seller and buyer’s lawyers and banks will work out the details of the sale to ensure both parties meet all legal and financial requirements.
After the successful sale of your home we will take care of the following for you:
After the successful sale of your home we will take care of the following for you:
- Bank/receipt the buyer’s deposit into our Trust Account
- Forward copies of all relevant documentation to your solicitor or conveyancer
- If sold prior to Auction, we will cancel further advertising where possible
- If a Section 27 Statement is provided by your solicitor or conveyancer, we will follow this through to enable an early release of the deposit monies to you, if possible
15. FINAL INSPECTON
We will arrange the buyer’s final inspection.
16. SETTLEMENT DAY
All going to plan, you’ll relinquish the keys and legal rights to your property in exchange for the balance of payment from the buyer or their bank. Congratulations, you have sold your home!
17. AFTER SETTLEMENT
Upon written confirmation that settlement has take place from your solicitor or conveyancer, we will release the keys to the buyer. At this stage the property should have been vacated and cleaned, ready for the new owner to move in, unless sold subject to a tenancy.